zuuphrr
This is a custom brand design I created with Canva and Photoshop.
passion project
type
timeline
advanced effects
The Project
Zuuphrr is a custom branding design for a made-up AAA video game company.
The Design
The thought process behind Zuuphrr was to create a fresh new brand for my made-up game company. I went through many variations, but was mainly wanting to go for a clean-cut, modern look and appeal. My inspirations drew from from Naughty Dog, Insomniac Games and PlayStation.
Challenge: The main challenge was getting yellow in the right spot. I tried many variations of having the yellow in the beginning of the text and also in the background, but it looked too kid-friendly. Thankfully, I was able to implement it in the correct way that makes it look refreshing and realistic.
Program Breakdown:
Canva: Zuuphrr logo variations, colors and images
Photoshop: text and background effects
finished product
Overall, a cool project.
enjoyability
8.5 / 10





